The exact nature of an elevator pitch can be found in its name. Usually, an elevator pitch stands for a quick summary of a business idea or project. Its purpose is to help gain the support of that idea from a potential investor. And as its name would suggest, you should be able to go through the entire pitch in the time it takes to travel from the top floor to the lobby in an elevator.
Continue reading →Cloud accounting can bring numerous benefits to a business, especially in its early stages of development. There are plenty of restrictions and a severe lack of versatility when it comes to the financial side of the business. Financial management almost always takes place in the office, in front of a specific computer that has a particular software installed. Secondly, if you’re in the field and collect payment, you’ll have to get back to the office before you can balance the books.
Continue reading →Being a start-up before the internet age meant that marketing wasn’t as easy as it is currently. Traditionally, the best marketing opportunities were reserved for only prominent or already established businesses – start-ups had to make do with what was left. In today’s world, however, things are a bit different. While a big budget will still get you the best tools money can buy, social media has levelled the playing field by a significant margin.
Continue reading →Marketing plays a crucial role in the evolution of a start-up. There is no denying the fact there needs to be a great deal of determination for the young business to succeed. And even then, there is no certainty that it will. There are plenty of challenges to overcome, starting from creating a comprehensive business plan to financing and all the way to marketing.
Continue reading →Accountants have always been an essential part of their clients’ lives. In many cases, accountants are the first port of call for companies, providing valuable financial advice throughout the year, helping them become more profitable, as a result.
Continue reading →Work burnout is an all-too-real phenomenon that can affect the performance and health of accountants, particularly during tax season. Work burnout is a more severe form of job-related stress where sufferers experience both mental and emotional exhaustion. This is often accompanied by doubts of one’s capacity to do the job.
Continue reading →Small businesses are at a disadvantage compared to their larger and more established counterparts. Small businesses face many challenges. They can range from losing talent to needing to differentiate themselves from the competition. But the biggest trials entrepreneurs face is often related to finances.
Continue reading →As a professional, you help clients with a multitude of accounting and bookkeeping services. Services such as tax planning and ensuring statements and records complying with laws and regulations. However, today’s clients expect much more than the basics from their accountants.
Continue reading →The better the customer satisfaction, the more successful a business is. Knowing how to create a positive customer experience is paramount to your business’s success. Yet, customer satisfaction cannot be achieved in a vacuum. Only by interacting with your customers will you obtain the necessary insight to make things work better.
Continue reading →The old adage that accountancy is a boring, staid job has been proven wrong by recent research indicating that the changing nature of the profession makes it one of the most challenging. If you find that you are bogged down by work, get on top of the situation by proactively tackling stress and improving your time management skills; your health and happiness depend on it!
Continue reading →Going paperless with cloud accounting allows companies to better organize their documents and have them at the ready whenever they need them. There will no longer be any need for physical storage, and your customers will appreciate your green initiative.
Continue reading →Going paperless with cloud accounting allows companies to better organize their documents and have them at the ready whenever they need them. There will no longer be any need for physical storage, and your customers will appreciate your green initiative.
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